Cree Case Study

Challenges – Cree was frustrated with their current Magento partner and was looking for an alternative to help launch www.e-conolight.com and eventually the flagship site, www.cree.com.

Strategy – The emphasis needed to be placed on search and navigation of products along with a successful deployment.

Implementation – Alpine developed a new theme and additional front-end features such as “Shop by Project,” giving users the ability to find and navigate through products with ease.